Scorti-Samuel Official Blog

 Groupon's advertising costs vary depending on the type of deal and product you're offering. Here are the key points to consider: - *No upfront costs*: Groupon doesn't charge any upfront fees for advertising. Instead, they take a percentage of the revenue earned from each sale. - *Commission-based model*: Groupon takes around 50% of the profit from each sale, although this can vary depending on the agreement. - *Deal requirements*: Groupon typically demands a discount of at least 50% off the regular price for featured deals. - *Merchant fees*: Businesses also need to consider merchant fees, which can vary depending on the volume of sales and type of business. Some examples of Groupon's advertising costs include ¹ ² ³: - *$7 per sale loss*: For a business with an 18.2% profit margin, selling a $12 product for $6 through Groupon could result in a $7 loss per sale, considering the cost of goods sold and Groupon's commission. - *50% commission*: If a business sells a $1...